Monday, January 16, 2017

Pore Perfection With Watsons K-Beauty Innovation



The color pink has always been the best association to the fairer sex. And here comes another new dimension from Korea’s advanced beauty innovation in pore care to the perfection in pore purifying and skin refining for young women. 

“Watsons is always ahead in product innovation to provide our customers the variation within our stores, and we are proud to introduce The Pore Perfection range from Pure Beauty for our customers in Malaysia,” said Caryn Loh, Country General Manager and Head of Watsons Malaysia at the product launch to members of the media and bloggers community. 



The Pore Perfection range from Pink by Pure Beauty is formulated using the unique combination of mineral-rich Pink Clay and Jeju Volcanic Ash, Jeju carbonated thermal water and natural Pink Flower Complex. This formulation helps to cleanses deep down the skin, regulates sebum, minimizes and tightens the pores while simultaneously hydrates the skin and refines skin tone. 

Pink by Pure Beauty presents The Pore Perfection range with in the 6-in-1 Pore Care from deep cleansing, sebum regulation, pore minimizing, pore tightening, and hydration and finally refine skin tone. Thank God I made it last minute attending this Pore Perfection K-Beauty at Dazzling Cafe, Midvalley Megamall as I have been following the Korean Pure Beauty since its 1st skincare debut till today in Malaysia.




“Pink by Pure Beauty has been receiving positive responds from our customers and we are confident with The Pore Perfection range will be a favourite with its unique formulation Korean packed beauty ingredients and natural flower extracts,” said Danny Hoh, Head of Marketing, Watsons Malaysia.

There are 3 types of pores that are depending on the person’s age and different causes. There are many reasons of having noticeable pores, for instance, it is affected by the hormones, daily stress, wrong way of cleansing, extreme environmental issues, aging and many other factors.  



The Pore Perfection range with its four key ingredients is further elaborated as follow;
1. Pink Clay is one type of Kaolin clays - the oldest treatment the mankind has available and it effectively and naturally treats many disorders. Pink Clay provides a profound absorption of toxins and clogged oil from the skin while combats skin irritation and dryness. It cleanses the excess sebum and other substances from pores.  - The clay is dried by sunlight from natural ingredients taken from mountainous areas in France Jula. It is enriched pristine naturally balanced minerals, balancing the most stressed and sensitive types of skin.  

2. Volcanic Ash - Jeju Volcanic Ash is called “light rock” in Jeju dialect. They are precious natural resources that are strictly protected under special law of Jeju island, which could only be extracted from specific regions in Jeju and non-complete products cannot be exported.  - Jeju Volcanic Ash contains zero harmful heavy metal. It is safe to be used as cosmetic raw material.  - The ability of neutralization of Jeju Volcanic Ash absorbs sebum or harmful matter of outside environment, leaves skin purified.
  
3. Carbonated Thermal Water - Korea’s best quality carbonated thermal water from San-bang mountain in Jeju! Purified groundwater is rich of 13 minerals including carbonic acid ion, calcium, sodium & others, hydrates the skin from inside-out.  - 31ºC of San-bang mountain’s thermal water allows carbonate acid to keep it’s moisture, leaves skin moisturized and refreshed.  - Carbonated thermal water helps keep the collagen fibers between cells strong, aiding overall firmness & plumpness of skin, also help mechanically wash out the pores without too much harshness. 

4. MAT-XS Bright  - MAT-XS Bright is a compounded ingredient with Java tea leaf extract. Via clinical evaluation, scientists found MAT-XS Bright is effective in reducing sebum production, reducing shiny appearance and decreasing pore size.
  
The launch ceremony saw Caryn, Danny, and joint by Sharon Lim, Trading Director, Watsons Malaysia revealing the full range of The Pore Perfection from Pink by Pure Beauty available in 3 range including cleansing foam, toner and essence and the range is available at all leading Watsons store nationwide.



About A.S. Watson Group
Established in Hong Kong in 1841, A.S. Watson Group is the largest international health and beauty retailer in Asia and Europe with 12,800 stores in 25 markets. Each year, over 3 billion customers and members shop with our 13 retail brands, both in stores and online.

In Hong Kong, we operate over 600 stores under four retail brands – Watsons, PARKnSHOP, FORTRESS, and Watson’s Wine. In addition, we manufacture and distribute high quality drinking water brand Watsons Water, as well as famous juice drinks Mr. Juicy and Sunkist. 

For the fiscal year 2015, A.S. Watson Group recorded revenue of HK$151.9billion. We have over 120,000 employees worldwide, including 12,800 in Hong Kong.
 
A.S. Watson Group is also a member of the world-renowned multinational conglomerate CK Hutchison Holdings Limited, which has five core businesses ports and related services, retail, infrastructure, energy and telecommunications in over 50 countries.
Please visit www.aswatson.com for more in-depth information about A.S. Watson Group and its brands. You may also stay in touch with us via our digital presence (eCommerce, social media, mobile app & more); more details are at http://www.aswatson.com/our-customers/digitalasw/.  



About Watsons Malaysia 
Watsons Malaysia currently operates more than 400 Watsons stores in the country serving more than 3 million customers every month. 
   
Watsons continues to set the standards in the health, wellness and beauty market, providing personalised advice and counselling in health, beauty and personal care on top of its market-leading product ranges, making customers LOOK GOOD, FEEL GREAT every day. Since 2009, Watsons has been the No.1 pharmacy/drugstore brand in Asia Pacific for the 8th year running*. 
 
Watsons is the flagship health and beauty brand of A.S. Watson Group. 
* Campaign Asia-Pacific / Nielsen “Asia’s Top 1000 Brands” 2016 survey of over 6,000 respondents. * “Asia’s Top 1000 Brands” survey – Campaign Asia-Pacific in conjunction with TNS (2008, 2009, 2010, 2011) and Nielsen

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