Monday, December 7, 2015

ORGANICITY Project 2015



Organicity, a project that aims to promote high quality organic products and organic certification in South-East Asia, organized the ” Discover Quality European Organic with Organicity” workshop last Friday, 27 November 2015 in Malaysia. It's all about health, healthy food and healthy tips to keep us healthy in the long run with organic products, that's why I must make great effort to come no matter what the circumstances can be so that I can share it on my blog related to health, beauty and wellness. 


The purpose of the workshop is to support the future needs of Asian markets for international organic certification and technical support for Organic food production. I was glad I made it that Friday morning for their healthy event where I get to linger on for long with Italian yummy good food and getting upclose with their great chefs as well. You can check out www.mediawritingfocus.wordpress.com for more information.



Organicity Project, a 3-year project (2014-2017), serves as an informative and promotional project to grow the awareness of the organic products and European Organic Certification in South-East Asia, and also to support the trade development of the certified organic business member, under the management of the project leader, Bioagricoop s.c.r.l., an Italian non-profit organization since 1984. To me, I think it's important for both the food industry people and consumers getting spiralled in this health circle to take healthy food everyday in our lives and at the same time helped expanding the organic industry as well.

Mr Riccardo Cozzo, the president of Bioagricoop emphasized the 3 main goals of the Organicity project in his presentation;
1.      To educate consumers in the aspect of the intrinsic characteristics of organic farming products.
2.      To encourage more consumption of organic food based on the European organic certification with significant added value.
3.      To motivate importers, distributors, and restaurateurs to the quality of European Organic Products in major retail stores. 

Organicity Project is a three-year project (2014-2017) recognized and supported by the European Union and the Italian Government (Agea) – managed by Bioagricoop s.c.r.l., an Italian non-profit organization born in 1984 for promotion, training and research in organic agriculture and sustainable development. The Project aims at promoting EU organic products, certified in compliance with EC Regulation 834/2007 and 889/2008, outside the EU area with a particular focus on South-East Asia (specifically Indonesia, Malaysia, Singapore, Thailand), India and Brazil. 

The organic products involved in information and promotion activities are the typical products of Mediterranean Diet like Organic extra virgin olive oil and organic balsamic vinegar, Organic cereals, cereal products and processed cereal products such as pasta, baked products, sweets, Organic fruit and vegetables and processed products, in particular, preserves, juices, dried fruits, coffee, Organic dairy products, in particular cheese, Organic honey, Organic pickles and in oil products. For more info, you can check out http://organicityproject.eu/en/


Bioagricoop s.c.r.l., an Italian non-profit organization born in 1984 that has been working on EU co-funded projects for years, offers its know how to support those operators that want to be part of the project during all the stages of the project itself. Furthermore, Bioagricoop aims at increasing global awareness of organic products and creating new links between producers and buyers and producers and consumers. Check it out at http://www.bioagricoop.org/ 

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